What you get every Monday.
One workflow. Built end-to-end. Documented enough to ship by Friday. The format is fixed: problem it solves → tools → step-by-step build → expected output → numbers. No abstractions, no "in 2026 every B2B team will…" — just a thing you can copy.
Why a workflow (and not an essay).
Most GTM content is opinion. Workflows are reproducible. If two readers run the same one with the same inputs, they should get the same output. That's the bar. The newsletter exists to keep that bar.
Recent + upcoming workflows.
- WF-01 — Signal-based Outbound · trigger emails only when a buyer signal fires.
- WF-02 — Founder-led Content Engine · one input → multi-channel output.
- WF-03 — ICP Research Workflow · 5–10 calls into a real 1-pager.
- WF-04 — Account Enrichment System · Clay-style waterfall.
- WF-05 — Competitor Monitoring Agent · weekly digest in Slack.
- WF-06 — CRM Hygiene Agent · pipeline data you can trust.
Who it's for.
Founder-led GTM teams. RevOps and growth operators at AI-native startups. Indie SaaS builders who can't hire an SDR yet but already have to do the SDR job. China-to-global teams that need a working operating system, not theory.